Posts Tagged ‘kgaugelo motlafi’

Google

Google

Apparently, within the next two weeks Google is planning to release a new version of Google Chrome that will include the ability to sync bookmarks between different computers.

“The synchronisation will be managed through a Google account”, said software engineer on the Chrome team, Tim Steele in a mailing list posting on Friday.

Sync or synchronisation is an act of causing software to operate simultaneously. So Google wants to synchronise Chrome with bookmarking software, much like our favourite bookmarking site del.icio.us.com

Google sees this venture as far more than just updating a list of links. In fact, it’ll be using the Google Talk (gtalk) infrastructure to handle the service.

Synchronizing will help one instance of Chrome to behave more like another, for example being able to retrieve more easily the address of a website that a user already visited on another computer

However Peter Kasting, another Chrome programmer, would’ve liked Chrome to have “history/visited link/omnibox syncing than bookmarks,” he said in a posting. Now if they do sync passwords and browser history, it’ll be quite a risk.

chrome_logo

Privacy?

Now I have not used Google Chrome yet (so this not making a promo for it because they’re not paying me) but the issues of privacy are quite pertinent.

There are millions of users that are already storing information via search history on Google’s servers. With Chrome’s synchronization feature, however, you would also store a complete record of all of your comings and going on other parts of the Internet on Google’s servers.

Not so long again I discovered that there are search engines, like Dutch based search engine ixquick, that do not store data.

I’m sure you’re thinking this is not new. Indeed it isn’t, in fact there are companies that do the same as Google Chrome, such as the likes of Xmarks, Bookmarksync, Netvous etc. However, what is important to think about is how this will affect us in future and what is means for future innovations.

Core message

This week’s post on Chrome raises some interesting pointers. In a networked personal and business computing environment, users want to be able to enjoy a similar experience regardless of the computer or device being used.

Google Chrome browser is Google’s first step in the direction of creating an interface not just for the web and computing.

The idea is that if more users will access their data directly from the Internet as opposed to a computer?s hard drive, then Google will provide both the interface (Chrome) and Operating System (Chrome OS) that will run on many devices.

In doing so, Google is going head to head with Microsoft and Apple ? not just in the browser market but the OS market too.

The beauty of Google Chrome

It is a unique system that provides real-time automatic bookmark synchronization between all your different browsers, computers, and operating systems.

Add a bookmark to Internet Explorer at work, and it will automatically be sent to your Firefox browser at home and your Safari browser on your Mac!

Moreover I read that it supports Unicode, so it works for bookmarks in all languages and it encrypts your bookmarks so you can securely access them anywhere in the world on any PC or via your PDA, mobile devices, RSS feeds, and publish your favorites using JavaScript.

This can change the way we deal with computers and our work. Personally, I think it could be very useful to students since we move around doing research papers, essays etc.

But then one could ask who needs another hyper-responsive utility just for synchronizing bookmarks or browser history lists when we’ve go delicious.com?

Is Google Chrome pushing a hidden agenda? What I do know is that I’ll be watching Google like a hawk and see when it officially becomes of their plans. Futureye signing out.

Post updated and corrected 30 September 2009

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bliptvBreaking new media news this week, Blip.tv has unveiled innovative partnerships that will possibly shake the new media scene.

For the past year Blip.tv has been quite silent because they have been developing a massive integration deal with hosting platforms such as YouTube, Vimeo and many other sites.

The integrations will be for syndication, advertising and perhaps much more. News is that this deal will offer producers to syndicate videos directly to sites.

This is a financial breakthrough for Blip.tv, seeing that we’re in a recession. They can now also sell ads on the videos. The way they do it is that they embed ads into the shows and split the revenue with revenue share. Now this maybe a possible business model for both video and advertising companies.

BlipTVs Mike Hudack

BlipTVs Mike Hudack

Blip.tv’s CEO Mike Hudack said at the press conference that Blip.tv was designed “to make independent Web shows sustainable”.

It will run its own hosting platform and simultaneously let members upload to many other platforms. This allows for optional advertising programmes that split 50-50 with show creators revenue earned.

There are more speculations that Blip.tv will also be integrating with Roku quite soon. Roku, is a device that converts web videos to television sets. This connects directly to live streaming which audiences from all over can see. If they ever want to embed the coding, they can do so and it can go directly to their blog.

But where does this leave YouTube?

youtubeIt’s been well-documented that our dear friend YouTube has had a serious profit problem…Therefore they have been trying to get all sorts of tricks in order to generate revenue, they’ve experimented with brand sponsorship, user-generated homepage ads and brand placement advertising but alas, it was in vain.

However, their attempt of announcing a beta trial test with FreeWheel, a company that specializes in online video advertising, has saved them.

This venture will give them, from a content generator perspective, the freedom to choose the ideal ad format and platform – making monetization easier.

Will it truly save our dear friend YouTube? I think their partnership with Blip.tv is not a bad deal, their website has so much more than YouTube.

Blip.tv gets more points than YouTube

Not only is Blip.tv a thousand times cooler, it beats YouTube by far with these small adjusts which news organisations can use effectively to market their multimedia products. I gathered the top five points which I like about Blip.tv.

* Youtube lets you upload videos only in standard formats like the Windows AVI, MOV or the MPEG format. Blip.tv practically supports all video formats including the popular Flash Video (flv) format.

*Youtube imposes a 10 minute or 100 MB restriction on files sizes but blip.tv has no such limitation.

*Blip.tv, allows you to download videos. They also allow you download videos in the original format with the same quality – just right click the video link and choose save as.

*Blip.tv provides detailed stats about your videos including how visitors found your video, what format they preferred and where did they watch it.

*Finally videos uploaded on Youtube are automatically compressed and resized to the 320×240 format. Blip.tv maintains the original quality of the video and they do not resize the video clips. They encourage content owners to upload different formats of the same video suitable for downloading, watching on the internet or on cellphones.

Blip.tv definitely scores more points because it generates automatic feed enclosures for you RSS feeds. And wait, there is one more fact, one can upload videos to blip.tv via FTP.

Go, give it a shot. I dare you. This is just a testament of what is in store in the new media scene.

Corrections

Updated 3rd August 2009:

After writing this post I realised that I missed the point completely. In fact, Youtube’s teaming with Freewheel has far more significant implications in terms of future strategies for monetisation and targeting of online video
advertising.

The truth is Blip.tv is not competition to Youtube, nor would I think it aspires to be. Like other online video channels (Hulu, Justin.tv, Brightcove, Vimeo) each attempts to provide its own unique service – generally as free or paid for video host with add-ons.

Youtube is the ‘mass’ platform. Blip.tv is a quasi-professional platform for producers who want to produce their serialised content or online shows. Youtube  also has a section for independent producer shows (and now also movies and commercially produced series). But this is only one of the things Youtube does.

I made  judgement calls about services which I have never personally used. For this I apologies profusely and apologies for getting my facts wrong.